Drake has hidden the release date for his new album ‘Iceman’ in a giant block of ice and fans have been attacking it with pickaxes to find out.
The Canadian rapper has been teasing his ninth studio record for almost a year, starting with the ‘What Did I Miss?’ and Central Cee-featuring ‘Which One’ singles last July, the latter of which he debuted during his headline stint at Wireless.
On Sunday (April 19), he posted a picture of some blocks of ice on his Instagram page, and the following day, a giant, one-million pound block of ice appeared in a car park in downtown Toronto. In a follow-up post, Drake shared the address of the ice block, captioning the post: “Release date inside”.
Intrepid fans were quick to descend on the car park, attacking it with pickaxes and blowtorches, chipping and burning away at the mound in the hope of being the first to discover the date.
Signs warned members of the public not to touch the ice, and Toronto police briefly intervened on Monday night (April 20), but in the end, it was Twitch streamer Kishka that uncovered the key information: ‘Iceman’ will be out on May 15, which Drake himself has now confirmed.
‘Iceman’ will be Drake’s first studio album since 2023’s ‘For All The Dogs’, although he did release ‘$ome $exy $ongs 4 U’ last year, a collaborative record with PartyNextDoor. It is also his first album since his all-encompassing beef with Kendrick Lamar, and ensuing lawsuit against Universal Music Group.
Confirmed producers on ‘Iceman’ include Tay Keith, Oz, Boi-1da, Cash Cobain and Scott Bridgeway, and it is also expected to include the September single ‘Dog House’, featuring Yeat and Julia Wolf.
In other Drake news, he was accused in court in January of promoting an allegedly illegal online gambling platform and using proceeds to artificially inflate his streaming numbers.
That same month, A$AP Rocky released a diss track against him, ‘Don’t Be Dumb’, an apparent response to the 2024 track ‘Family Matters’, one of the many exchanges traded in the Kendrick feud.
Last month, Jay-Z had his say on the feud, arguing that he was not sure if “battling needs to be a part of the culture anymore”.