US manufacturer Atari will look to change up its business strategy with more of a focus on premium console and PC games.
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As confirmed by CEO Wade J. Rosen (via GamesIndustry.biz), the original Pac-Man developer is moving away from the free-to-play and mobile market as it has become too competitive of a market.
A number of Atari’s free-to-play titles will be shut down or sold off on a case by case basis. The games included in this are RollerCoaster Tycoon Story, Castles & Catapults, Atari Combat: Tank Fury and Ninja Golf. That said, the company will continue to operate certain other mobile games that it deems successful.
“Our intent with any gaming experience is to provide accessible and joyful moments of meaningful play,” said Rosen in a statement.
“That’s the core of Atari and what binds our history with our future. To that end, we feel that premium gaming is better representative of this type of gaming experience and the Atari DNA.”
The company will also pull out of the casino business with Atari Casino in Africa being discontinued. The funds will instead go towards moving into the TV space.
Atari recently launched its new Atari VCS – a modern take on the classic 1977 games console.
